Contents page changes

As I changed the house colour on my front cover I decided to test it on my contents page. I have also added numbers and a brief text to my contents page. Although I have chosen a more image dominant approach I think more text needs to be featured on my page and I'm still not 100% on the blue house colour. I shall conduct some market research to find out what my audience prefers.

Front cover text change

Today I reviewed my front cover and thought more about the front cover photo and how I could incorporate it with my layout in a way it fitted perfectly. I realised that it was conventional to have a white background on the photo this makes all the text stand out but also the image: making the background stay unimportant. I decided to make my text stay standing out I had to change the colour of some of my text if it was going to have a white background. To present this I have used a contrasting colour - red.

Double page spread with article

After writing my article I have applied it to my double page spread. Already after adding my article it looks a lot more professional and complete.

Video Focus Group

Today I conducted research in a small focus group to find out whether my target audience would prefer a rd colour scheme or a blue one. I narrowed it down to these too from my previous questionnaire research. Overall my audience decided it was best to go with a a red colour scheme as:

• A better contrast was created with the red
• The red complimented her complexion
• Red was the preferred colour in general
• Red caught there eye more
• Red wasn't gender specific

Both colour schemes however proved difficult to read as the colours didn't contrast enough with the model.
my final decision was that red was the more preferred colour and that my house colour would be red. I am happy with this result and agree with my target audience that it looks better.

Front cover colour change

After placing everything on my page and being happy with the layout I changed my attention to tweaking the colour scheme and certain features making it look more conventional and professional. I have experimented with blue instead of red. I like the blue but feel it looks like more of school magazine I will conduct some research into what my target market prefer in a few posts time. I have also changed my "free posters" bubble. I have decided to make it gold as it looks more classy and will not clash with any colour I decide on.

Front cover logo position

I decided I wanted a logo; the logo fit perfectly in the top right corner of my pages. However I am finding it a lot more difficult to place it on my front cover. I previously placed it on the corner of my page but now I have moved it to the top of my page. Incorporating it into the title by replacing the E with the logo.

Contents page changes

Not much has changed in terms of my contents page I am still to add stories to it however I have been focusing on my other pages so need to make more improvements on this. Just thought I'd keep you updated though! I haven't forgotten.